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Amazon Retail Analytics: The Complete Guide for Vendors in 2025
If you’re looking to grow your vendor business with Amazon, having access to the right data insights is key. Thankfully, Vendor Central offers a Retail Analytics dashboard to inform your strategy with the online retailer. So if you’re wondering how to get the most out…
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The Amazon Vendor Profitability (AVP) Matrix – Definition and How to Use It
Want to understand the profit impact of your Amazon listings? You’ve come to the right place. As an Amazon vendor, you know that managing your profitability can feel like an overwhelming task. After all, hundreds of factors impact your vendor margins. But whether it is…
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Exclusive Products on Amazon: The Complete Guide for Vendors
Learn how to launch exclusive products with Amazon and avoid common pitfalls most vendors encounter along the way. If you’re reading this article, chances are you have had enough of Amazon’s price matching algorithm. To escape it, many brands consider launching exclusive products with the…
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Complete Amazon Glossary (A-Z): 375+ Terms and Acronyms You Need to Know
This Amazon Glossary includes over 375 terms and abbreviations you need to know when selling on Amazon. Whether you’re doing business as a vendor or seller: This A-Z Amazon dictionary will help you navigate all the jargon, abbreviations, and technical terminology you are likely to come across…
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Amazon Standards for Brands Policy: Complete Guide for Vendors & Sellers
Manufacturer brands should take note of Amazon’s latest policy change for selling products on its marketplace. With many brands moving their ranges from Vendor to Seller Central, Amazon is beginning to enforce its Standards for Brands Selling in the Amazon Store policy. If you’re a…
The Consulterce Blog
Industry-leading insights about Amazon, vendor negotiations, and proven profitability strategies from Martin Heubel.
“The go-to resource for staying updated on Amazon vendor strategies.”
Lauren Livak, Exec. Director, DSI