Independent strategy consulting

Helping Amazon vendors win back control of their profit margins.

Proven advisory services for global brand leaders who want better Amazon margins, stronger negotiations, and a more profitable vendor relationship.

350+

Brands consulted

10+

Years of Amazon expertise

$100MM+

Client profitability impact

Is Amazon working for your business?

The leading marketplace is hard to ignore. In 2026, Amazon will average more than $90 million in sales per hour.

But while customers love the Amazon shopping experience, its business model has proven difficult for brands selling on the marketplace. High commercial demands and rising costs to serve have brought most vendors to a turning point.

It’s simply not practical to keep growing sales while profit margins are at an all-time low. That’s where my consulting services come in.

What I do

How I help multinational Amazon brands

Consulterce is my consultancy helping CPG & household brands make sense of Amazon – with a clear strategy, validated processes and the right methodologies. If you are a 1P vendor looking for an expert who can increase your Amazon margins, look no further. I can help you with your:

  • Annual Vendor Negotiations
  • Profitability Initiatives
  • Portfolio Differentiation
  • Hybrid 1P/3P Assessment
  • Commercial Business Reviews
Explore all services

Client voices

What brand leaders say

The depth of Martin’s insight into the Amazon ecosystem has been a catalyst for our e-commerce teams, providing them with the strategic tools necessary to drive profitable growth and strengthen our key customer relationships. His work is now considered an essential component of our business strategy.
Stuart HefernanStuart HefernanPernod Ricard
Martin is a true master of his field who can simplify complex topics and deliver deep, relevant insights every time, enabling us to make better strategic decisions. He is an invaluable resource for understanding the Amazon landscape.
Esther H. GarzónEsther H. GarzónColgate-Palmolive
With Martin, there are no vague insights or guesswork. Everything he brings to the table is fact-based, actionable, and ready to use. His professionalism, clarity, and collaborative mindset are truly rare.
Rodrigo BarcalaRodrigo BarcalaGroupe SEB
Martin is a true thought leader whose depth of knowledge and forward-thinking guidance make him an invaluable partner for any organisation aiming to excel in the digital commerce landscape.
Tatsuya KobayashiTatsuya KobayashiKao Corporation
We partnered with Martin to help advance both our Amazon growth plan and strategy. He is incredibly collaborative and knowledgeable on so many topics that are top of mind for vendors. I highly recommend working with Martin.
Wendy SaliskoWendy SaliskoJohnson & Johnson
Martin struck the balance perfectly between high-level insights and tangible, applicable examples. Engaging him as an external expert has strengthened the collaboration between our global & local teams.
Floriaan GielisFloriaan Gielisadidas

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