by Martin Heubel29th January 2021The Product Life Cycle (PLC) has become a leading concept to successfully establish products and services on the market. The PLC consists of different phases … Continue Reading →
by Martin Heubel24th January 2021The 5 Forces Analysis is a useful tool to analyze the competitive intensity of an industry. Managers use it to better understand and counter the … Continue Reading →
by Martin Heubel24th January 2021The success of any business is determined by the effectiveness of the strategy it follows. A strategy explains how a company plans to compete in … Continue Reading →
by Martin Heubel19th January 2021Whether you are just starting out or are already an expert when it comes to selling online. This is the complete list of ecommerce podcasts … Continue Reading →
by Martin Heubel16th December 2020This is the complete guide to customer experience (CX) in ecommerce. If you’ve ever wondered: “How do I increase my sales and attract loyal customers?” … Continue Reading →