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Industry-leading insights about Amazon, vendor negotiations, and proven profitability strategies from Martin Heubel.

“The go-to resource for staying updated on Amazon vendor strategies.”

Lauren Livak, Exec. Director, DSI

  • PESTLE Analysis: The Macro-Environmental Analysis Explained

    PESTLE Analysis: The Macro-Environmental Analysis Explained

    Unstable market conditions are one of the biggest threats to the success of any company. For decades, managers have used the PESTLE framework to assess the opportunities and risks of their organisation’s macro environment. Events such as the Brexit referendum or the coronavirus pandemic have had a significant…

    Strategy Frameworks

    ·

    20 October 2024

  • The Product Life Cycle (PLC) – Definition, Stages & Models Explained

    The Product Life Cycle (PLC) – Definition, Stages & Models Explained

    The Product Life Cycle (PLC) has become a leading concept to successfully establish products and services on the market. The PLC consists of different phases that allow managers to visualise the projected sales and profit development of their product portfolio. This allows them to proactively plan the necessary…

    Strategy Frameworks

    ·

    20 October 2024

  • Porter’s Five Forces Analysis: Definition, Model & Examples Explained

    Porter’s Five Forces Analysis: Definition, Model & Examples Explained

    The 5 Forces Analysis is a useful tool to analyze the competitive intensity of an industry. Managers use it to better understand and counter the threats their company is facing. While it is rare for a company to be the only player in its industry, other market players…

    Strategy Frameworks

    ·

    15 December 2024

  • The 8 Ecommerce Podcasts Actually Worth Your Time in 2025

    The 8 Ecommerce Podcasts Actually Worth Your Time in 2025

    Whether you are just starting out or are already an expert when it comes to selling online. This is the complete list of ecommerce podcasts you need to listen to in 2025. Podcasts are in trend right now. To help you navigate through the thousands of available shows…

    Ecommerce Resources

    ·

    26 December 2024

  • 7 Ecommerce Myths That Kill Your Business (And What To Do Instead)

    7 Ecommerce Myths That Kill Your Business (And What To Do Instead)

    Myths are great to tell memorable stories. But in ecommerce, they can harm your operation and even take you out of business. Most ecommerce myths derive from inexperience, while others are just complete nonsense. This can leave you at risk of spending your time, money and resources on…

    Business Development

    ·

    15 December 2024

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