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Industry-leading insights about Amazon, vendor negotiations, and proven profitability strategies from Martin Heubel.

“The go-to resource for staying updated on Amazon vendor strategies.”

Lauren Livak, Exec. Director, DSI

  • How to Increase Your Vendor Margins on Amazon

    How to Increase Your Vendor Margins on Amazon

    Protecting your vendor margins is critical to the success of your trading relationship with Amazon. If you are looking for proven strategies to increase your bottom line, look no further. Most consumer brands have seen fantastic growth with Amazon over the past twelve months. But increasing commercial demands…

    Business Development

    ·

    7 January 2025

  • Voice Commerce – How to Sell More on Amazon with Alexa in 2025

    Voice Commerce – How to Sell More on Amazon with Alexa in 2025

    Voice Commerce is on the rise. With more people using voice assistants than ever before, it’s time to explore how you can increase your ecommerce sales with Alexa in 2025. If you ever wondered: Then you’ve come to the right place. This guide will cover: Definition: What Is…

    Business Development

    ·

    13 November 2024

  • The Complete Guide to Ecommerce Customer Experience (CX)

    The Complete Guide to Ecommerce Customer Experience (CX)

    This is the complete guide to customer experience (CX) in ecommerce. If you’ve ever wondered: “How do I increase my sales and attract loyal customers?” …you might have thought about vouchers, email marketing or social media campaigns. In the end, those must be the quickest ways to grow…

    Business Development

    ·

    22 February 2025

  • What is Strategy? Definition, Components & Examples Explained

    What is Strategy? Definition, Components & Examples Explained

    The success of any business is determined by the effectiveness of the strategy it follows. A strategy explains how a company plans to compete in a market and how it intends to grow at a profit. Businesses worldwide sell goods and services in competitive markets that require them…

    Strategy Frameworks

    ·

    13 June 2025

  • The Ansoff Matrix (Product-Market Matrix): Definition, Model & Examples

    The Ansoff Matrix (Product-Market Matrix): Definition, Model & Examples

    Growing a business is no easy task. There are many strategies to choose from, but how do you know which one is best for your business? The Ansoff Matrix can help you find the answer. First introduced in 1957 by Igor Ansoff, the Ansoff Matrix (also: Product-Market Matrix,…

    Strategy Frameworks

    ·

    20 October 2024

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