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Industry-leading insights about Amazon, vendor negotiations, and proven profitability strategies from Martin Heubel.

“The go-to resource for staying updated on Amazon vendor strategies.”

Lauren Livak, Exec. Director, DSI

  • Amazon Vendor Negotiation Study: Early Insights and Trends of AVNs in 2025

    Amazon Vendor Negotiation Study: Early Insights and Trends of AVNs in 2025

    If you’re selling to Amazon, you know that the online retailer remains focused on profitable growth in 2025. Whether it’s demands for cost price decreases or higher trade…

    Market Research

    ·

    9 January 2026
  • Defensive Strategies for Amazon Vendors: 5 Ways to Protect Sales and Profits

    Defensive Strategies for Amazon Vendors: 5 Ways to Protect Sales and Profits

    Looking for ways to protect your sales and margins in negotiations with Amazon? Explore these 5 proven defensive selling strategies. Being an Amazon vendor isn’t easy. Whether you’re…

    Retail Strategies

    ·

    2 April 2025
  • The Complete Guide to Cost Support and Margin Funding Agreements With Amazon

    The Complete Guide to Cost Support and Margin Funding Agreements With Amazon

    Whether it’s to accept a cost price increase or to address a declining Net PPM. Cost Support Agreements (CSAs) have become the preferred choice in the tool belt…

    Portfolio Management

    ·

    25 October 2025
  • The Big Amazon Vendor Study: Industry Insights & Key Statistics (2024)

    The Big Amazon Vendor Study: Industry Insights & Key Statistics (2024)

    Want to know everything there is to know about Amazon Vendor in 2024? You’ve come to the right place. So I recently joined forces with the fine folks…

    Market Research

    ·

    20 October 2024
  • ASP Compression Analysis: Exposing the Cost Price Potential of Amazon Vendors

    ASP Compression Analysis: Exposing the Cost Price Potential of Amazon Vendors

    As a 1P vendor, you know that increasing your cost prices with Amazon can be difficult. The online retailer’s price-follower strategy adds complexity to the process of updating…

    Portfolio Management

    ·

    18 November 2024
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