Market Research

  • Amazon AVN Study: Early Insights From 2026 Vendor Negotiations

    Amazon AVN Study: Early Insights From 2026 Vendor Negotiations

    Want to know how your Amazon Vendor Negotiations compare to those of other brands? You’re in the right place! Trade negotiations can feel daunting. They define the commercial performance of your Amazon business for years to come. With U.S. tariffs and rising economic uncertainty, the stakes are even higher. At the same time, Vendor Managers…

  • Global Amazon Survey: Key Insights From Annual Vendor Negotiations in 2025

    Global Amazon Survey: Key Insights From Annual Vendor Negotiations in 2025

    No, it’s not just you: 2025 has been a turbulent year for Amazon vendors so far. Geopolitical tensions and newly introduced U.S. tariffs have added pressure to already complex vendor negotiations. These external shocks have forced many brands to revisit their investment strategies and cost structures with Amazon. But despite the macroeconomic uncertainty, Vendor Managers…

  • Amazon Vendor Negotiation Study: Early Insights and Trends of AVNs in 2025

    Amazon Vendor Negotiation Study: Early Insights and Trends of AVNs in 2025

    If you’re selling to Amazon, you know that the online retailer remains focused on profitable growth in 2025. Whether it’s demands for cost price decreases or higher trade terms. Vendor Managers are sending extensive requests to 1P brands for margin support. With Amazon being one of the largest customers for most manufacturing brands, this makes…

  • The Big Amazon Vendor Study: Industry Insights & Key Statistics (2024)

    The Big Amazon Vendor Study: Industry Insights & Key Statistics (2024)

    Want to know everything there is to know about Amazon Vendor in 2024? You’ve come to the right place. So I recently joined forces with the fine folks from Stratably to better understand what keeps Amazon suppliers up at night. We asked about their business model setup. We asked about their biggest challenges. And we…

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