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Industry-leading insights about Amazon, vendor negotiations, and proven profitability strategies from Martin Heubel.

“The go-to resource for staying updated on Amazon vendor strategies.”

Lauren Livak, Exec. Director, DSI

  • 7 Ecommerce Metrics & KPIs You Need to Measure From Today

    7 Ecommerce Metrics & KPIs You Need to Measure From Today

    Today, I am going to show you exactly which ecommerce metrics you need to keep track of when selling products online. Rather than to list every KPI there is, we’re going to focus on the ones that actually matter. In this guide, you’ll learn: Let’s dive right in.…

    Business Reporting

    ·

    22 February 2025

  • 11 Easy Ways to Increase the Conversion Rate of Your Online Store

    11 Easy Ways to Increase the Conversion Rate of Your Online Store

    If you run an ecommerce store, increasing your conversion rate is a key revenue driver for your business. It ensures that traffic turns into a profit on your bank account. And today, I am going to show you exactly how you can convert more visitors into paying customers…

    Business Development

    ·

    20 October 2024

  • Value-Based Pricing: The Definitive Guide for Ecommerce Sellers

    Value-Based Pricing: The Definitive Guide for Ecommerce Sellers

    Value-based pricing is one of the most popular pricing strategies used by ecommerce sellers worldwide. And today, you are going to learn everything about it! In the age of digital transparency, consumers spend a considerable amount of time comparing offers and prices online. Yet, the price of a…

    Business Development

    ·

    20 October 2024

  • Profit Margins: Definition, Formulas and Examples [Including Calculator]

    Profit Margins: Definition, Formulas and Examples [Including Calculator]

    Profit margins are one of the most important metrics to keep track of when selling products online. Today, we’re taking a closer look at their definition, formulas and concrete examples. If you want to understand your business’s profitability, you will quickly come across the term profit margin. It…

    Business Development

    ·

    20 October 2024

  • How to Calculate the Break-Even Point (BEP) of Your Ecommerce Business

    How to Calculate the Break-Even Point (BEP) of Your Ecommerce Business

    Today, you’re going to learn everything you need to know about profitable online sales. In fact, I will show you exactly how to calculate the break-even point, the moment at which your business starts to turn a profit. So if you want to fully understand the break-even formula,…

    Strategy Frameworks

    ·

    20 October 2024

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